Good Reads for February, 2015

Although I’m not actually here, I still though it’d be nice to schedule my end-of-month Good Reads post. Because I really enjoyed reading some of these Apple-related pieces from the blogosphere this month, and thought you would too — bring your own Instapaper account, because this is Good Reads.

  • Depending on what parts of the Apple blogosphere you’ve been reading this month, you’ve probably come across something or other that says music sales are declining. And since the iTunes Store is the largest music vendor in the world, sooner or later, that’s going to affect Apple’s bottom line. So how does Apple beat the likes of Spotify and other streaming services? Fast Company says one possibility is making a streaming service of its own.

In hindsight, iTunes Radio now looks like a piece of Apple’s new music plan that just happened to come first—but it was always meant as a supplement to an on-demand service. In the future, instead of iTunes Radio offering a download button next to each track that plays, it could be a button offering access to all of this artist’s discography instantly.

  • Rumours surrounding the bigger iPad have somewhat died off as of late, but if there’s anyone who’s excited for the possibility of a bigger, better, iPad, Ben Brooks is. As someone who uses their iPad for casual content consumption I find the whole idea intriguing: the iPad Air already feels big enough, and there’s very little that wouldn’t be possible on the iPad Air that would be possible on something bigger. Perhaps, as they say, bigger is better.

…working on the iPad is better in almost every way than working on my Mac, except that the screen is a little small for it to be my only device. To be a truly comfortable only-device it really needs to be a bit larger. Fifteen inches might be a bit much, but a 13” iPad would be perfect if I had to guess.

  • While I haven’t actually been to a Genius Bar for any legitimate reason (so take what I say with a grain of salt), I’ve always felt the Genius Bar was a two-pronged experience. Either you walk away with a solution you weren’t expecting thanks to Apple’s relentless approach to customer service, or you leave with no solution at all, and even worse, a bitter taste in your mouth. So maybe it’s time to start being your own Genius, as suggested by Joe Caiati, over on Stephen Hackett’s blog.

When you’re tackling an issue on your Mac, there are three overall troubleshooting categories you must keep in mind. Is the issue software, hardware or environmental? It sounds very basic, but figuring out which category your problem fits into will get you far when diagnosing it.

  • You’ve probably heard how much Apple pundits the Apple Watch Edition is going to cost. Estimates range anywhere from $5,000 to a mind-boggling $20,000 for the 18-karat gold Edition, even though it’ll do exactly the same things as the lesser regular and Sport models. But here’s the thing: Apple reinvented premium.

By definition, Apple products are premium because they cost more. But what needs to be recognized is that Apple has reinvented what premium means, and this reinvention is as profound as the innovation of the products they sell.

  • Last but not least, it’s not a read per se, but an interactive look at Apple’s technology history is worth pointing out. It’s more of how all of Apple’s patents are interconnected (with Steve Jobs being listed on a great deal), but even that reveals some insights into how Apple has changed over the years.

Mapping networks of Apple inventors and patents in subsequent time periods provides the opportunity to visually determine how technology clusters formed and disappeared within the company.

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